Advertising in a Recession
It seems that when a recession arrives, the first things to go are marketing, advertising, and public relations: the staff, the budget, the strategy. However, this is probably the worst … Continue reading…
Public Relations
Gain an Advantage in the Tourism Marketplace
Attention, all travel and tourism PR practitioners!I don’t know about you, but I’m always interested in hearing tips and tricks from industry insiders. Thursday morning, September 17, is the day … Continue reading…
Big Brother
Something struck me as I was reading through my latest copy of The Public Relations Strategist (Spring 2009). “In 2009, Big Brother is now a vast, collective and diverse group … Continue reading…
Web 3.0
I recently read an article in The Public Relations Strategist, a publication of PRSA, titled “Envisioning Web 3.0” by Jeffrey Barrett. I didn’t realize there was a Web 1.0, let … Continue reading…
Rant on Professionalism
I hate to do it, but I have to. I simply have to. I need to rant and vent. My biggest pet peeve is lack of communication. Lack of response … Continue reading…
YouTwitFace – Thanks, Conan!
“YouTwitFace.” I love it! Conan certainly got it right. Everywhere you go, someone is talking about who they’re friends with on FaceBook, while someone else is twittering away on their … Continue reading…
PR, Marketing, Communications – Oh My
I just spent a jam-packed weekend at the Public Relations Society of America’s (PRSA) Leadership Rally in New York City, and left not only with tons of ideas for our … Continue reading…